The Instagram Growth Formula

It’s not enough to have excellent visual content to guarantee success on Instagram. Even the best content creators need an effective strategy for growing their accounts to attract a large following. This article will share tips and tricks for growing your Instagram account quickly and effectively.

Before diving into the details, it’s important to note that there is no “quick fix” when building a successful Instagram account. Growing a large and engaged following takes time, effort, and consistency. However, following the advice in this article can shorten the time it takes to reach your goals.

Table of Contents

The Instagram Growth Formula

Choose a Focused Niche

One common mistake people make when starting on Instagram is trying to appeal to everyone. If you want to grow your account quickly, focusing on a specific niche is essential. When people know what kind of content they can expect from you from a quick look on your profile, it will be an easier decision whether to follow you or not.

Still trying to decide what niche to choose? Check out our guide on how to define your niche for your business or brand.

Optimize Your Instagram Profile

Before you invest in growth campaigns and your content, optimize your Instagram profile, so you get high conversion rates from new visitors!

We have a free guide that teaches you how to optimize your Instagram profile, from writing a compelling bio to writing your best Instagram caption.

Journey to 100K+: Grow and Optimize Your Instagram Profile

Utilize Hashtags Strategically

Using the right hashtags is an easy way to increase the reach of your posts and get discovered by new users. When used correctly, hashtags can help you connect with people who are interested in similar topics or who might be potential customers or clients.

Depending on your engagement level, it is better to use less popular hashtags, such as hashtags with fewer than 300k posts. Doing so will increase your chances of appearing in the Top Posts of each hashtag feed.

For more information on how to use hashtags effectively, check out our blog post on how to pick your Instagram hashtags!

Post Consistently (But Don't Overdo It)

A mistake people often make when growing their Instagram accounts is inconsistent with their posting schedule. If you are not showing up consistently, the connections with your audience will not be strong enough for your content to be shown at the top of your feed. On the other hand, if you post too frequently (multiple times per day), people might get annoyed and decide to unfollow you instead.

The key is finding a happy medium – aim for one post per day and switch between different mediums such as photos, Reels, and carousels. Once you find a posting schedule that works well for you, stick with it as much as possible!

Use Calls-to-Action

A call-to-action (or “CTA”) is an instruction or suggestion telling people what they should do next after viewing your post (e.g., “double tap if you agree!” or “tag a friend who would love this!”). CTAs help increase engagement by giving people something specific to do after seeing your content.

Engage With Your Audience and Other Users

Engaging is one of the best ways to build relationships and grow your following on any social media platform – including Instagram.

When leaving comments, ask questions, give compliments, and start conversations whenever possible. Take some time each day to like photos as well. Not only will this help you get noticed, but if it is reciprocated, you will strengthen the connection and your posts will start showing up on their feed more often.

Growing on Instagram is not as easy as it used to be! Even the best content creators need an extra push to get new eyes on their profile.

If you’re looking for an Instagram growth agency that focuses on engaged targeted followers, try our Mother Child Instagram Growth Method.